What if your members acted like owners?
Unlocking Ownership
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Energizing Audiences
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Shifting Mindsets
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Unlocking Ownership | Energizing Audiences | Shifting Mindsets |
Stronger workplaces. More committed members.
“The perfect fit for our Association audience.”
Hester Ndoja, FSAE, President & CEO
What changes when members act like owners? They take initiative at work, share what they know and contribute more deeply to their professional community.
Greg brings that mindset to life through humor, memorable stories and practical choices members can use in their teams, committees and association.
Greg’s association experience includes ASAE, FSAE, AICPA & CIMA, NCACPA and SMPS, with collaborative emceeing for CalCPA. Across professions and industries, Greg creates a professionally fun experience with ideas members can put to work.
As the author of Act Like an Owner: Five Unlocks for Creating Culture People Love and Results Leaders Need, Greg gives members a shared language for ownership that extends beyond the event into their teams, committees and professional community.
KEYNOTES FOR ASSOCIATIONS & MEMBER CONFERENCES
Value that travels home
with your members.
Stronger workplaces.
Members take initiative, accept responsibility and influence culture, whatever their title.
More committed members.
Move from attending to contributing: serve on a committee, share expertise, mentor a peer and invite others in.
A shared language that lasts.
Owners, Renters and Vandals give members memorable language for the choices they make in their teams and professional community.
Five Unlocks.
One stronger association.
Practical choices members can make at work and in the professional community they share.
Risk Bold Commitments
Step forward to lead a committee, mentor a colleague or champion an idea that moves the profession forward.
Activate Lasting Change
Turn conference insights into everyday action. Bring one useful idea back to your team and put it to work.
Reach for Responsibility
See a need and take initiative. Own the follow-through that makes teams, volunteer groups and boards more effective.
Widen the Circle
Welcome a first-time attendee, connect across specialties and invite quieter voices into the conversation.
Think Whole House
Look beyond your role or organization. Make choices that strengthen the association and the profession as a whole.
Your members.
Your mission. Your moment.
Before the event, Greg works with your planning team to understand the people in the room and what you want this gathering to accomplish.
Understand the room
Members’ roles, workplace pressures and the challenges facing their profession shape the conversation.
Connect to your mission
Link ownership to the ways members can serve, lead, share expertise and strengthen your association.
Design for what follows
Clarify practical actions members can carry into their teams and professional community after the conference.
ASSOCIATION EXPERIENCE
Across professions.
A shared commitment to ownership.
TO NAME A FEW…
FEATURED KEYNOTE
Unlock an Ownership Culture
Equip members to own their work and contribute more deeply to their association.
Every workplace is shaped by three competing mindsets:
1
2
3
Owners take responsibility, see the big picture, take initiative, and make bold commitments.
Renters do a good job—but only enough to get by.
Vandals actively work against progress.
Discover the Five Unlocks for creating culture people love and results leaders need. Members leave with shared language and practical choices that turn participation into contribution.
What could change if your members brought an ownership mindset to their workplaces, committees and professional community?
This keynote is for:
Members ready to lead with more initiative and responsibility.
Associations seeking deeper member involvement and commitment.
Leaders building culture people love and results they need.
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I worked with Greg during the pre-event planning and was blown away by his dedication to our MPI EduCon event.
Greg had the difficult job of being a keynote speaker early in the morning but He had the crowd interacting, engaged, and set the stage for the level of excitement for the whole conference.
– Macy Russell, CMP
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Greg shared with our team of 200+ the mindsets of owners, renting and vandals in the workplace.
Our team was engaged from the beginning by Greg's humor and, more importantly, the truths he called out when talking about engagement and accountability in the workplace.
– Leslie Runyan, WeStreet Federal Credit Union
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His passionate, fun, energetic delivery had our people engaged from start to finish which is no easy task.
The idea of Owners, Renters, and Vandals has given all of us a common vocabulary to talk about employee attitudes and engagement at all levels of our company.
– Scott L. Johnso, Advisor to the President/CEO, Zeeco
KEYNOTE
Navigate The Rapids of Change &/OR Growth
Own Your Obstacle: Navigating Growth & Change. Equip members to respond with ownership when expectations shift and pressure rises.
KEYNOTE
Make better decisions faster. Equip members to build trust within their teams, boards and professional relationships.
Thick Trust
Let’s build your next association event.
Beyond the Keynote
Collaborative Emceeing
An Emcee Ally and planning partner who contributes to the design of the day, connects sessions and people, and creates a purposeful, professionally fun experience.
Advisory
Extend the ownership conversation into your leadership and culture work. Explore advisory work.